This analogy explains why PR pros should seize opportunities to innovate and learn how to integrate AI tools into their work.
Here are two examples of super-easy, super-simple ways to familiarize yourself with AI’s capabilities.
I’m going to let you in on a little-known journalistic practice and the growing importance of aiming for the PR Promised Land.
Step into the swanky shoes of a five-star concierge and bring that surprising flair to your media relations.
When you focus on this goal, the risks and confusion melt away. It cuts the tedium and amplifies the parts of the job you love.
Follow his spectacular example to impress your audiences.
As new media becomes less vibrant, expand your thinking and look to publishers outside of “journalist” circles.
When the news cycle gives you lemons, you can’t always make lemonade as quickly and as well as Jessica did in this example. But it’s worth a shot to try.
This fringe result from the State of PR survey is surprising. Are junior employees missing an opportunity or setting healthy boundaries?
Here are some inspiring (and stark) reminders that it all starts with your wellness.