Media Pitching Ideas & Examples, Page 19

December 29, 2020

What I’ll STOP doing in 2021

Too often we focus our resolutions on new or different stuff we force ourselves into – so I complement my “to do” list with a “stop doing” list.

December 23, 2020

Good lessons from bad PR pitches – December edition

The word you should leave out of your subject lines, the risks and rewards of being over-the-top, and what we can learn from the journalist’s dilemma

December 22, 2020

Quick hits for your short week

Don’t miss my interview with Doug Simon at “PR’s Top Pros Talk…” on pitching during and after COVID.

December 16, 2020

Close out 2020 on a high note

I don’t think I’ve ever cheered as loud as I will when the ball drops in Times Square to ring in 2021.

December 9, 2020

Solving the podcast problem

How do you know which podcasts matter? There is a brand new tool that changes all that.

December 2, 2020

PR lessons from “Elf”

I can’t help myself from spotting PR insights anywhere, even in a Will Ferrell movie.

November 24, 2020

Good lessons from bad PR pitches – November edition

Reporters found these angles remarkable – but for the wrong reasons.

November 23, 2020

A message of hope and healing

In this week of Thanksgiving in the U.S., here’s a more personal message than usual.

November 18, 2020

Maximizing a big announcement

How sweet it is when you can point not only to a magazine cover you landed, but to qualified sales leads you are directly responsible for.

November 11, 2020

Where to hold a press conference?

The online frenzy over the Trump campaign’s choice of location for their press conference reminded me of a question I get from time to time.

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