Each month I function as your “journalist interpreter,” highlighting the helpful feedback and pointing out when one person’s strongly held views may not represent all journalists.
With 37% of the population listening to podcasts, PR pros can’t ignore this channel. Learn how to reach and build a deeper connection with your target audience.
I recently finished a project where I read and categorized all 560 tweets from journalists about PR pitches over the past three years.
Most advice we get is trying to be helpful. The problem is it comes from people who don’t truly understand today’s media landscape.
Learn how this company broke their record with more than 300 media placements in 2019, then pulled in $33 million in earned media during this pandemic.
She was kind enough to join me for a virtual training event a couple weeks ago where she reacted to 11 real pitches, live.
The Muck Rack Blog gathers ‘em, I break ‘em down here, every month.
Do you ever wonder if you’re doing the right thing with your life? Or at least your career?
Many PR training videos are free webinars that are nice, but not remarkable. You get what you pay for. But there’s an exception: the Earned Media Mastery summit.