Our expert shared these tips for building more representative teams through better recruiting, interviewing, and mentoring practices.
Pumpkin spice pitches in August, three forms of blind media targeting, and an all-new way to mess up mail merges.
Here are some of the story formulas you can borrow from the summer blockbuster.
Whether you’re overwhelmed with work or frustrated by summer doldrums, these tips will help you get more done.
In a series of complete coincidences, journalists gave us 9 helpful templates for PR.
We have been helping people see the value of PR since we started in this biz. And the best way to do this is to make sure *you* understand your value as a PR professional.
This is the story of how Beau McDermott went from watching his email pitches get ignored… to getting called and texted by journalists minutes after he emailed them.
Here’s what your first boss wished you did but didn’t tell you.
A timeless dilemma, comically ill-timed out-of-office responders, and how a maturing industry leads to more substantive pitches.