Media Pitching Ideas & Examples, Page 35

May 24, 2018

The one thing you’re not doing that matters the most

The only way I used to be able to help PR pros figure out their next step in their PR career was through personal, one-on-one conversations. That severally limited how many people I could help. But just like rotary phones, that’s a thing of the past.

May 23, 2018

News judgment has changed – have you?

You already know that media outlets are chasing web traffic above all else. Has this knowledge changed how you pitch?

May 17, 2018

Identifying your real value as a pitching pro

Is your real value the time you spend at your job or the results you produce?

May 10, 2018

Why journalists don’t care

I got the same good question from a couple people after last week’s message. And I think everyone can benefit from my response.

May 3, 2018

What journalists won’t say

I appreciate journalists that take time to share feedback and tips with PR pros. However, I don’t always agree with their advice and here’s why.

April 26, 2018

What my CEO valued most in a PR pro

Some parting advice my last CEO gave me when I went out on my own stuck with me and I hope they resonate with you as well.

April 19, 2018

This pitch landed the NY Times

Someone recently pointed me to an incredible free resource online. And now I want to pay it forward and share it with you.

April 12, 2018

Nothing against stenographers . . .

Some advice a Washington Post reporter gave me 20 years ago still resonates.

April 5, 2018

The best way to ask for a raise

This is my personal journey of how I was able to get a raise at my job when it seemed impossible.

March 29, 2018

If you build it, they won’t come

That line from the Field of Dreams movie – “If you build it, they will come” – is the worst advice a PR pro or content marketer could ever hear. It may have been true at some point, but not today.

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