Breaking down non-obvious takeaways from a study of journalists’ tweets about bad media pitch examples
I recently finished a project where I read and categorized all 560 tweets from journalists about PR pitches over the past three years.
The Muck Rack Blog gathers ‘em, I break ‘em down here, every month.
Here’s the July breakdown of lessons learned from Muck Rack’s monthly compilation of journalists’ tweets about bad PR pitches.
Another month, another breakdown of lessons learned from Muck Rack’s monthly compilation of journalists’ tweets about bad PR pitches.
Each month I extrapolate good lessons from the bad pitches that journalists have been recently tweeting about.
It’s so great that journalists are willing to give us this real-time feedback. But not all of these are generalizable across all journalists. I’ll tell you the difference.
