It’s a holiday tradition around here to step back and consider broader themes of a fulfilling life.
Align with top leadership and treat everyone the same. Over time, they’ll come to trust and respect you.
This season, if you haven’t found your cause yet, I’d like to invite you to join me in giving back.
Avoiding media relations because you “don’t have anything new” is just a PR mind virus that you can kill and enjoy more coverage and more opportunities yourself.
Since the election, I’ve caught myself distracted by the news instead of focusing on key tasks. And I discovered something that has helped.
PR people seem to avoid negotiating. Instead, treat any offer or request as the opening remark in what will be a longer and fruitful conversation.
In today’s permanently fragmented media landscape, your responsibility ISN’T to bring your exec interview opportunities that reach far and wide. Instead, drill down into niche audiences key to your strategic objectives.
A very experienced PR pro asked me for some journalism jargon she could use in her pitches to “speak journalists’ language.” Here is what I shared, with some points to consider.
I’m developing a theory: Satisfaction with your work situation depends on alignment with your individual goals – not on how many hours you work.
How an Inner Circle member strategized a repeatable approach to exponentially increase broadcast media impressions and boost business results.
