How an Inner Circle member strategized a repeatable approach to exponentially increase broadcast media impressions and boost business results.
I recently stumbled into a useful approach to delegation that applies even if you manage zero people. Here are two takeaways you can apply to your work.
Here is a key takeaway we learned as a Bloomberg writer reacted to 12 actual PR pitches from my Inner Circle members.
My top articles of the summer, and the two favorite newsletters I read myself.
You’re a more effective PR pro after you make a clean break to recharge and refresh.
If you really don’t like your job, if PR is drudgery for you and you don’t see that changing, why are you hanging on?
This short episode of the Stories & Strategies podcast is a great summary of my current take on the topic.
Many readers responded to share more cases where they find it prudent to not respond to a journalist’s request.
If your current role is so unengaging that you’re seeking outside inspiration during the work day, find new projects or responsibilities that stimulate you intellectually and build your capacity.
I gotta believe the PR team inside CrowdStrike knew their CEO’s first public message after their recent massive fail wasn’t on point.
